Event Merchandising

Playbill has also exclusively developed and produced significant merchandise ranges for all of the above Musicals and Entertainment Attractions. The nature of these product ranges in all cases is tailored for the specific market sector as well as the special nature of each show.

Over the years, Playbill has successfully run merchandising operations for many large capacity Arena productions. Some recent examples include:

• The Boy From Oz – Arena Tour
• Carmen – Arena Spectacular
• Royal Ballet – Arena Presentation
• Long Way to the Top – Arena Tour
• The Man from Snowy River – Arena Tour
• Edinburgh Military Tattoo - Arena Spectacular
• The Three Tenors – Arena Tour
• Andrea Boccelli – Arena Opera
• Cecilia Bartoli – Arena Recital
• Aida – Arena Opera Spectacular
• Turandot – Arena Opera Spectacular
• Barbara Streisand – Arena Spectacular
• Andre Rieu – Arena Spectacular